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Campaigns Reports

Get to know the performance of your outbound campaigns

Updated over a year ago

This report will show you the total number of messages that you have sent during a time.

The default period includes the last 30 days.

You can change the time filter for these reports to select one of the predefined durations or selects a specific date. Also, you can group by day, week, or month.

To view the data based on your filters, mouse over the column to see the data for each period.

Let's start!

Number Of Campaigns

This report shows the total number of campaigns you have launched.


Campaigns Revenues

This report shows the total amount of launched campaign's revenues.

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How is this report calculated?

This is a rollover report, which means your data are increasing by successive additions.


Number Of Campaigns Messages

This report shows the total number of campaign messages with a Sent status.


Delivered Ratio

This report shows the ratio of campaign messages with a Delivered status.

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How is this report calculated?

(Number of delivered messages ➗ Number of sent messages )* 100%


Read Ratio

This report shows the ratio of campaign messages with a Read status.

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How is this report calculated?

(Number of read messages ➗ Number of delivered messages )* 100%


Reply Ratio

This report shows the ratio of campaign messages with a Replied status.

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How is this report calculated?

(Number of contacts who replied to your message ➗ Number of read messages)* 100%


Click Through Ratio

This report shows the number of contacts who clicked to call-to-action templates.

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How is this report calculated?

(Number of contacts clicked on CTA button/Number of contacts read the messages) x 100%.


Opt-Out Ratio

This report shows the ratio of contacts who have opted out of your business messages.

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How is this report calculated?

(Number of contacts opted out from messages ➗ Number of read messages )* 100%

Attention

Read this article to learn more about opt-out.

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