Tracking automation performance helps you understand how your messages engage customers, which steps are most effective, and the revenue generated by your automations. BusinessChat provides insights at three levels.
Overall Performance
Displayed at the top of the Automation page.
Provides high-level details of your automation’s overall performance.
You can click to view a detailed report for more insights.
Step Statistics
Each step of the automation shows an overview of how many contacts passed that step.
Includes a breakdown of the performance of the messages used in that step.
Click to view detailed reports for each step to analyze engagement and outcomes.
Revenue Report Export
Export a detailed Revenue Report to see:
Contact attribution
Orders generated
Revenue contributed by each contact
Click to download and view full details for accurate performance analysis.
💡 Tip
Regularly checking these reports helps optimize your automations, identify bottlenecks, and improve overall results.